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      GA4

      Send events to GA4 using Nyla native tagging

      Nyla's native GA4 support sends events to Google Analytics 4. It works in conjunction with Shopify's reporting:

      • The Nyla tagging will send events from the site up to checkout
      • Shopify's GA4 integration sends checkout/conversion events to GA4

      In order to have conversion tracking working, you must have your Shopify GA4 integration set up. 

      Activating GA4:  

      In order to activate GA4 reporting on your Nyla site:

      Here's a screen recording showing how to locate your GA4 Measurement ID and add it into Nyla:

      NOTE: Ensure that Shopify GA4 reporting is also set up

      Once you have done the above, events should fire to Google Analytics. 

      Important: 

      • Make sure you also have Shopify's GA4 reporting activated so that checkout events are reported
      • It's possible to use configure your own GA4 reporting via GTM using Nyla's data layer, or a third party service such as Elevar. If you are using a separate method of reporting to GA4 make sure Nyla's native GA4 is deactivated to avoid double reporting events.