Managing user consent on Nyla and third party platforms
Nyla supports Google's v2 Consent Mode following their updates in 2024. This article walks you through how consent is managed according to different third party vendors.
Depending on your analytics setup on Nyla, you may need to configure consent mode on third party platforms in order to ensure that you are respecting customer consent preferences.
See information on
- Setting up a consent banner on Nyla
- Consent mode for:
Setting up cookie consent on Nyla
Provided you have a cookie consent banner activated on your site, customers will have the option to provide consent to tracking when they are in a region that has been configured to require customer consent.
We strongly recommend you set up a consent banner. If no cookie consent banner is installed, consent will be set to on for all sessions.
Consent mode and third party platforms
Please find a summary of how consent mode is managed across different third party vendors:
Google Tag Manager
In the Google Tag Manager (GTM) app, there's a setting to enable/disable the consent mode integration:
If the Google Consent Mode Integration enabled then events are sent and Nyla sets consent mode on GTM.
If you have this setting enabled you should ensure to set consent mode on your individual pixels in GTM in order to ensure you are respecting customers' consent preferences.
If the Google Consent Mode Integration is disabled then no events sent unless consent is granted.
Nyla's Native GA4 integration
Nyla sets consent mode on GA4 based on the customer preference.
Elevar
- All events are sent regardless of consent.
- Nyla sets consent mode on Elevar's GTM.
If you are using Elevar with Nyla, you will need to work with the Elevar team to ensure that consent preferences are respected base on the consent mode sent onwards to the Elevar data layer.
All other Native pixels
If user consent is not granted, no events are sent.